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Hong Kong’s Startup Ecosystem Thrives: Key Insights from the 2024 Startup Survey

Hong Kong’s post-pandemic recovery is powering ahead, with fresh data from InvestHK’s 2024 Startup Survey highlighting the city’s vibrant entrepreneurial scene. The latest figures show that the number of startups has reached an all-time high of 4,694, representing a 10 percent increase from 2023. These startups collectively employ 17,651 people, marking a seven percent rise over the previous year.

This growth underscores Hong Kong’s appeal as a launchpad for new ventures. A notable feature of the ecosystem is its international diversity—28 percent of startup founders are non-locals, reinforcing the city’s role as a global business hub.

Fintech continues to dominate as the leading sector, reflecting Hong Kong’s strength as a financial centre. However, other sectors are gaining momentum. Health and medical startups are on the rise, driven by increasing demand for healthcare innovation, while greentech businesses are also expanding, reflecting a broader shift towards sustainability and environmental solutions.

Hong Kong’s startup scene is supported by a robust infrastructure and a range of government initiatives aimed at fostering innovation. StartmeupHK, a platform powered by InvestHK, plays a vital role in connecting entrepreneurs with resources, investors, and industry experts. It also promotes the city’s startup ecosystem internationally, helping attract talent and investment from around the world.

For more insights into Hong Kong’s dynamic startup ecosystem and to explore the resources available for entrepreneurs, visit StartmeupHK’s website: StartmeupHK.

With record-breaking growth and increasing sectoral diversity, Hong Kong is solidifying its position as a top choice for startups in Asia and beyond.

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Woodburn Accountants & Advisors is one of China’s most trusted business setup advisory firms.


Woodburn Accountants & Advisors is specialized in inbound investment to China and Hong Kong. We focus on eliminating the complexities of corporate services and compliance administration. We help clients with services ranging from trademark registration and company incorporation to the full outsourcing solution for accounting, tax, and human resource services. Our advisory services can be tailor-made based on the companies’ objectives, goals and needs which vary depending on the stage they are at on their journey.





Woodburn Accountants & Advisors is one of China and Hong Kong’s
most trusted business setup advisory firms

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